David French comes from Silicon Valley. He worked with Texas Instrument (TI) where he was responsible for the product line management of Microcontroller Unit(MCU) and Digital Signal Processor(DSP). He also served as the General Manager of Analog Product Division at Fairchild Semiconductor, the General Manager of DSP Business at Analog Devices and president and CEO at Cirrus Logic. He has more than 40 years experience in the semiconductor industry,and more than 30 years experience in product development, marketing, manufacturing, strategic planning and business management. Since 2001, he has devoted himself to the Chinese semiconductor industry by serving on the board of several companies as well as SVP of NXP Semiconductors. He is the former Non-Executive Vice Chairman of ASMC, a Hong Kong listed Semiconductor company.